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@jeffw@lemmy.world to Technology@lemmy.worldEnglish • 9 months ago

Report: A quarter of X advertisers plan to cut spending next year

www.engadget.com

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Report: A quarter of X advertisers plan to cut spending next year

www.engadget.com

@jeffw@lemmy.world to Technology@lemmy.worldEnglish • 9 months ago
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X’s advertising woes are about to get a whole lot worse, according to a new report from Kantar.
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  • @gravitas_deficiency@sh.itjust.works
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    51•9 months ago

    Only a quarter? Who are they trying to advertise to at this point? Neo-Nazis?

    • @AFC1886VCC@reddthat.com
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      30•
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      1 month ago

      deleted by creator

    • @normalexit@lemmy.world
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      9•9 months ago

      Neo Nazis need gold coins too!

      • metaStatic
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        5•9 months ago

        “We buy gold” … “with bitcoin”

        is that a thing yet? let me just open a Xitter account real quick …

    • @ripcord@lemmy.world
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      3•9 months ago

      $2B of advertising, even.

  • @TootSweet@lemmy.world
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    33•9 months ago

    The other three quarters are just scared that Elom will sue them if they cut advertising.

    (Not really. I suspect many of the other 75% just aren’t willing to admit they’re planning to loosen ties with Twitter (I will not call it “X”) just yet.)

    • @remotelove@lemmy.ca
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      8•9 months ago

      Just call it X-Twitter. It ain’t twitter any more, and “X” is just dumb as fuck.

      • metaStatic
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        19•9 months ago

        Xitter. Pronounced Shitter

        • @Buford_T_Justice@reddthat.com
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          1•9 months ago

          I wasn’t sure how to pronounce xi. I have been calling it sheeeter like Ren from Ren and stimpy.

      • @Tja@programming.dev
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        4•9 months ago

        What you’re refering to as Twitter, is in fact, X/Twitter, or as I’ve recently taken to calling it, X plus Twitter…

        • metaStatic
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          2•9 months ago

          I use newsgroups btw

    • metaStatic
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      7•9 months ago

      the rest will just call it unplanned

      • This is fine🔥🐶☕🔥
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        2•9 months ago

        We forgot to renew our contract

    • Ghostalmedia
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      4•9 months ago

      Musk knows he can’t hurt the big companies in court, that’s why he’s mostly suing small non-profit watch dogs.

  • katy ✨
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    13•9 months ago

    elons gonna rebrand it y next because y do people even bother with it

  • @bender223@lemmy.today
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    3•9 months ago

    Oh noes! eLon gonna sue them! 😮

  • @Treczoks@lemmy.world
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    3•9 months ago

    So they noticed that it is time to get out of the bog before they start to stink?

  • @bkuri@lemm.ee
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    3•9 months ago

    Not nearly enough

  • @ohwhatfollyisman@lemmy.world
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    2•9 months ago

    well, if you sever a quarter of X, particularly the south-east one, you’re left with y.

    looks like another rebranding exercise is in the mix?

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